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Wednesday, October 13, 2004

CFO Magazine: Blogging for Dollars

John Edwards (no, not that one) October 2004 "Once the domain of the disgruntled and demented, Web logs are being embraced by business executives." UGH! I don't feel particularly disgruntled so I guess that means I'm demented? This is aiming at CFO's so it really tells what our colleagues in corporate libraries and KM groups will be up against. oops. forgot to say that I found this via


  • I'm really excited to learn about what Stonyfield Farm is doing with blogs. For a while, my Dad did IT for a number of food-related companies. I remember talking to him years ago about how the companies would benefit from having Web sites and he didn't agree. Blogs would be an even more difficult sell, I think, but these examples are great, really useful.

    By Blogger j, at 3:21 PM  

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