Ads on Blogs, Blogs as Ads, Parts 1, 2, & 3
6/24, 7/1, 7/8 by Tessa Wegert (pointed out by Topix) Discusses using blogs for marketing. Readers opinions of companies that blog. Statistics of blog readers. Value of enabling comments. Part 2 is on blogs as marketing. Part 3 is on ads as part of blogs.
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